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Summit Social

Summit Social

  • 10 Feb 2012

    Augmented Reality

    Hey Non-Profit…  Here is an idea for you. 

    Has anyone thought of using AR and the kettle?  What if mobile phone users could view a kettle with their phone and “see” the people they are helping?

    http://www.youtube.com/watch?v=R6c1STmvNJc

     (If the link is not live you might have to copy and paste into your web browser)

  • 10 Feb 2012

    Crazy Cool QR Codes


    These are some of the coolest QR Codes I’ve seen, both visually and functionally. Had to share it. Follow the link below to check ‘em out for yourself.

    http://blog.kissmetrics.com/genius-qr-codes/

    *For Blog Subscribers who read these posts via email…my last post contained a link that didn’t show up in the email delivery. So just in case that happened again, here’s the URL to cut & paste into your browser: http://blog.kissmetrics.com/genius-qr-codes/ )
    Thanks!

  • 07 Feb 2012

    diamond ring in the kettle – UPDATE

    Sold!
    A European-cut diamond that someone dropped into a Salvation Army red kettle outside a Shawnee store sold for $6,325 today on eBay.
    The diamond, set in a ring donated by Meierotto’s Jewelers in Kansas City, North, was bought by an unknown buyer in Indiana.
    Potential buyers placed 86 bids on the diamond ring during the weeklong auction, which ended at 10:15 a.m.
    The diamond had an unusual cut that is no longer used. It is thought to be have been cut more than 100 years ago.

    Read more here: http://www.kansascity.com/2012/02/07/3414995/donated-diamond-ring-nets-thousands.html#storylink=cpy

     

    ***oooh, someone in Indiana bought it, I wonder if our client can find out more!***

  • 07 Feb 2012

    5 Things You Should Stop Doing in 2012

    How many of us focus on things that we should do and do not realize we should also consider things we should STOP doing?  Well this is a great little blog entry just to that point.  It’s short, it’s concise and I happened to enjoy it – hope you do too!

     

    http://blogs.hbr.org/cs/2011/12/five_things_you_should_stop_do.html

     

    Enjoy!

  • 27 Jan 2012

    what ever happened to that diamond in the red kettle?

    It looks like The Salvation Army was able to spin another story from the publicity rush they got over Xmas when some diamonds were anonymously dropped in some KC-area kettles.

    Now, suddenly, it’s a Valentines Day story!

    http://www.kansascity.com/2012/01/27/3395363/salvation-army-to-auction-diamond.html

  • 27 Jan 2012

    Whom would you like to punch in the face?

    I’m not a violent person. But sometimes there are TV spots that make me want to punch the actors in the face. It’s nothing personal against the actors. I’m sure they’re nice fellas. They just happen to be playing roles that annoy the hell out of me. So much so that I want to punch them in the face.

    The current spot that makes me want to turn into Chuck Norris is for AT&T’s 4G service. If you watch any sports on TV, you’ve probably seen it about 337 times. In the spot there are two guys tailgating at a football game. Well, to be accurate, they’re in a parking lot surrounded by people tailgating. You see, they’re not actually tailgating. They’re sitting there, staring into their phones and condescendingly responding to other guys asking them if they’ve heard about some news. “That’s soooo 27-seconds ago.” They say.

    I’m sorry, but if I’m ever at a tailgate party and these two losers were talking down to me because I was actually interacting (in person) with other human beings and having fun, instead of obsessing about the news feed on my phone…yeah, I’d ‘soooo’ want to punch them in the face. Put the phones down. Grab a drink and play some damn corn hole! OK. I feel much better. Thanks for allowing me to get that out of my system. [youtube http://www.youtube.com/watch?v=bvVVQGgbKk0&w=560&h=315]

    What characters from ads, past or present, would you like to punch in the face? Flo from Progressive? Dan Cortese when he did spots for Burger King way back in the day? You gotta have one. Consider sharing it a free therapy session.

    If you can’t think of any, I’ll give you an easy one below. But instead of punching this guy in the face, you may just want to throw a scalding cup of coffee in his face.
    [youtube http://www.youtube.com/watch?v=x5h2_eIzoYU&hl=en_US&feature=player_embedded&version=3]

  • 25 Jan 2012

    Google’s Privacy Settings Are Changing – No Opt Out Allowed

    I’m sure you have all read articles in the marketplace regarding the collection of personal data, online habits, and likely much more from websites.   Facebook itself is notorious for being an unsecure site, yet it does not hinder its growth or use.  Even though hackers accessed Mark Zuckerberg’s profile as a way to illustrate how easy it is to hack into the site.

    Then you have Google with its Google cars taking pictures of homes and places of business to use for its Google maps, which triggered the debate of what is public versus private information.   That was just one talking point that resulted from their initiative – not to mention that the technology they used was capable of collecting user information and passwords from their personal electronic devices – all from a car.

    So now we have Google announcing that it will NOT allow users to opt-out of its data collection practices.  This change in privacy settings applies to Gmail, Google searches, YouTube, Android mobile phones, etc.  Meaning, that Google may have access to the contents of your emails, which says that this will help them better target advertising.

    http://www.washingtonpost.com/business/technology/google-tracks-consumers-across-products-users-cant-opt-out/2012/01/24/gIQArgJHOQ_story.html?wpisrc=al_comboNE_b

    All of this is a bit much for me.  It makes me uncomfortable not knowing what information about me is being collected.  Granted, I can see both sides of the argument, well Google is providing the technology, so if you don’t like their practices, don’t use them.  However, I will not be surprised if one day legislation is created that builds a comprehensive opt-out list for all websites and electronic services.

    And yet as I write this, I can’t help but be reminded of the most recent article about our own government secretly tracking what school children eat – all without parental consent or with the kids knowing.  This happened at the grade school that I went to!  So perhaps the creation of some comprehensive opt out list may never become a reality.

  • 24 Jan 2012
  • 24 Jan 2012

    Sounds interesting, but will it actually work?

    This morning I read an MSNBC blog post about building a social media command center at the Super Bowl. The Indianapolis host committee is investing what has to be millions of dollars into this endeavor — to monitor what is being said, as well as provide visitors information about events throughout the city. They also plan to use Twitter to get out emergency messages if needed.

    It all sounds really cool but will it actually work? I don’t know about the rest of you but my experience trying to post to Facebook while at a sporting event with thousands of other fans has been nothing but frustrating. Rarely is there enough cellular bandwidth for it to work in a timely manner. When you only have one bar on your phone — because everyone else in the stadium is also trying to post something — often it takes several minutes for something to post, if it will even post at all.

    So what do you think? Will the cellular network infrastructure handle the load to make this marketing effort a success?



    If you weren’t able to see my recent photos from the Cotton Bowl, because I could get them to post to Facebook, here they are. Texas Stadium was awesome, too bad we lost.

    Article:

    Super Bowl gets a social media “command center”
    The Super Bowl is going social, with a marketing team opening a 2,800-square-foot social media command center in a bid to increase online engagement with fans who are in Indianapolis for the game. The center, operated by digital marketing firm Raidious, will be staffed by a team of 50 people. “It’s the first time any facility like this has been built to manage social media for such a large event,” says Raidious CEO Taulbee Jackson. MSNBC/Digital Life on Today blog (1/23

  • 23 Jan 2012

    Is imitation the sincerest form of flattery or is it something else?

    Mahatma Gandhi said, “Imitation is the sincerest flattery.”

    This got me to thinking. Pinterest, the rapidly growing social media website targeted to women my age (older), is based on this very notion. Find ideas you like — pin them (attached to your electronic bulletin boards) — recreate them yourself — then re-share the ideas with the world.

    For those of you avid Pinterest followers the “time suck” can be mind boggling, but the creativity is utterly inspiring. I have to admit to spending many an evening sifting through thousands of tiny photos searching for home decorating ideas. I even recreated a few myself this past holiday season.

    However, I bet the developers of Pinterest didn’t find it all that flattering when a competing social network, (Pinspire), flat out copied their business model. It’s kind of ironic that a site based on sharing/copying other people’s ideas was itself copied.

    But, this makes me wonder how or if copyright laws will change to keep pace with this rapidly changing technology. Can anyone truly protect their original ideas anymore?

    I found this recent Forbes article interesting:

    Column: Pinterest’s success inspires “radical copycatting”
    The success of Pinterest has given rise to “radical copycatting,” with a site called Pinspire emulating the social image-sharing site’s model, writes Tero Kuittinen. Successful social sites always inspire copycats, but most make a show of seeking to improve on and expand the original site’s functions, Kuittinen writes. “Pinspire attempts nothing but recreating the Pinterest experience with complete fidelity. The audacity is impressive,” he writes. Forbes (1/22)