Nonprofit Blogs

The Importance of Donor Retention

So, you’ve successfully acquired a new donor. Now the question you may be asking yourself is, “How do I retain them?” Don’t rush into things

Why ROI Matters

Why ROI Matters

It’s a fact that most nonprofits expect to lose revenue, or at best, break even on their acquisition costs each year. Nonetheless, refilling your donor

The $100 Donor Could Be Your MVP

There’s a common misconception in nonprofit circles that casting a wide net for low-value donors or holding out for a few of those low-end donors