nonprofit fundraising

Keeping Your Nonprofit On Track

Nonprofit leaders like you are facing unprecedeted and overwhelming challenges in the face of the COVID-19 pandemic. As the impact of this crisis mounts every day brings new and difficult decisions. Almost every industry has had to find a new way to do business. We understand that you may feel isolated and need a shoulder to lean on, so we have put together this resource page to give you easy access to timely and accurate information to help you navigate the days and weeks ahead. Additionally, we hope to inspire you to face these daily challenges as well as provide actionable ideas you can implement immediately.

Ron Busroe
Summit Marketing’s Senior Strategy Advisor

As a master communicator with a diverse and distinguished 40-year career in The Salvation Army, Lieutenant Colonel Ron Busroe (Ret.) assists our client partners with insights and wisdom gained through his pastoral positions, Divisional leadership and Area Command experience. He advises us as well as those we serve on a variety of marketing communications, public relations and donor cultivation tactics to help others promote the mission and gain strategic support Chris Howard, National for their Commands.

A Five Part Series: 2020 Fundraising Trends – Where are they now?

Part Five:

As we look forward to the second half of 2020, we continue to face chaos and uncertainty. In the final part of our series, we’ll take a look at GenZ and the new opportunities they create. And lastly why donor-centric fundraising will never go out of style.

A Five Part Series: 2020 Fundraising Trends – Where are they now?

Part Four:

From the Saharan dust cloud and homeschooling to an unemployment spike and toilet paper shortage, 2020 has given us some hurdles to jump. This week we take a closer look at how these crazy factors (and others) are impacting philanthropy.

A Five Part Series: 2020 Fundraising Trends – Where are they now?

Part Three:

It is safe to say, that 2020 has been like no other year in terms of fundraising. Nonprofits have had to reexamine their processes and ways of making an ask. In part three of this series we will once again look at how our trends predictions for 2020 are faring in this new climate.

A Five Part Series: 2020 Fundraising Trends – Where are they now?

Part Two:

This week we are taking a further look at our 2020 predictions and how they have transpired so far.

A Five Part Series: 2020 Fundraising Trends – Where are they now?

Part One:

As much as we would like to, we can’t just reboot 2020 – can you believe we’re already halfway through this wild and crazy year. COVID-19 and its recessionary complications will have a long-lasting impact.

All we need to know we learned in Grade School or at the Movies

As a child, in the late 1960s and early 1970s, I remember practicing for disaster situations. In grade school, we drilled on a regular basis, whether for a tornado or a nuclear attack.

Open for Business – The New Normal

As stay-at-home orders are lifted, and non-essential businesses start to re-open our lives are getting back to normal, right?

Hey Fundraisers – Don’t Stop Believing!

To say our world has changed over the past month is an understatement. The numbers in the U.S. and around the world are daunting…those affected, loss of life, soaring unemployment. The mind-numbing bad news can be isolating, hopeless and overwhelming.

Keep Your Fundraising Relevant

COVID-19 has changed almost every aspect of our lives, including fundraising. Major brands, television networks and entertainment personalities have come together to raise money for pandemic relief, often in direct competition with your organization.

Confusion, Chaos, Fear, and Uncertainty – What’s a Fundraiser to Do?

What a week! Toilet paper shortages, social distancing, event cancellations, endless hand washing, changing work environments, with everything moving so quickly, it’s hard to know what to do.

Additional

COVID-19

Resources

AFP

Center for Volunteer & Nonprofit Leadership

The Charity Report

The Chronicle of Philanthropy