Let us show you how to revolutionize, customize and maximize your volunteer engagement.
While recruitment will always be essential to nonprofits, the more effective and efficient means of keeping your volunteer funnel full is retaining your current volunteers. Ongoing communications will help provide your volunteers with clear direction, an understanding of the impact they make, and recognition for the value of their support, all of which contribute to a better experience and improved retention.
Our proprietary online platform gives volunteers and group leaders extra flexibility, convenience, and control to aid in recruitment and engagement.
Start building a stronger relationship with your volunteers today. We can help.
The American Heart Association experienced a drop in the retention of previous participants in its annual Heart Walk. Through data mining and analysis, we determined the need for a program to re-engage lapsed walkers. Our team created Project ReStart!, a program that deployed direct mail and emails for a series of three communications, including a survey, a save-the-date and an invitation to the Heart Walk. The survey helped the American Heart Association pinpoint which issues to address when attempting to re-engage lapsed walkers.
Whether it’s retaining current volunteers, acquiring new ones or re-engaging lapsed ones, we can help. View the full case study here: American Heart Association: Restarting Loyal Walkers.
A large metropolitan area in the Central Division needed to increase volunteer bell ringers at their iconic red kettles to generate more donations throughout the holiday season. To enhance the previous years’ social and search strategy, we chose to focus on increasing reach to generate more awareness of The Salvation Army. Once a following had been established, we ran targeted ads promoting the Register to Ring™ recruitment platform to increase volunteer bell ringers.
The result? A 36% increase in volunteer sign-ups over the prior year — and that’s not all. View the full case study here: Register to Ring Digital Campaign: Engaging Bell Ringers.
You'll love our 4-step growth marketing system